Why Massage Heights relies on Zenoti to manage their membership-based business and maintain relationships with guests.
Massage Heights provides excellent massage and skin therapy to customers for happier and healthier lives. The nationwide brand continues to grow and currently has 171 locations across the United States! They partnered with Zenoti to meet growth challenges, through powerful technology that centralizes vital data across locations.
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Problem
Membership management, Marketing and outreach to guests
Solution
Zenoti Memberships allow them to efficiently manage their membership-based business model and maintain high-touch relationships with guests and members.
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My name is Shane Evans, and I am the Founder and President of Massage Heights. Massage Heights is a membership based therapeutic massage and skin care company, and our purpose is to elevate the every day. We started this in 2004 with really just the desire to bring massage mainstream. So that more people can enjoy the therapeutic benefits. And in order to do that, we had to make it affordable, convenient and professional.
We chose Zenoti over the other vendors because we believe that Zenoti was really the most robust platform out of the box and because it had relevant and current functionality. There's actually so many reasons that this business model needs this type of software. One, obviously just business management, just the basics, which is the scheduling, the CRM aspects of it, the marketing functionality of it.
We need to make sure that we have the ability to have high touch relationships with our guests and members. This was probably the most attractive part of the Zenoti platform for us. The strategic benefit that Zenoti provides Massage Heights is the ability to elevate our guest experience. Zenoti is going to allow us to do things that allow us to stay in touch with our customers and predict behaviors and just manage our business better.
Massage heights anticipates doubling our size in the next several years, and it's really important for us to have a software platform that is scalable. We feel like we've got a long future with Zenoti. We feel like this is sort of just the tip of the iceberg right now. We know that with the team behind this product and with our minds together and sharing the needs that we have, that they will continue to grow with us as we grow the alignment in culture.
The respect for one another. Respect for the relationship. You know, they have done everything that they said that they would do and more.
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Zenoti success stories, straight from the source
Massage Heights anticipates doubling our size in the next several years, and it's really important for us to have a software platform that is scalable. Zenoti offers the most robust software to meet our growth needs. That's why we chose Zenoti over other vendors, and we've achieved a 58% growth in online bookings over a period of six months.
Founder & President
Zenoti was a clear winner from a technology perspective. Previously, we had to do everything manually from a booking standpoint, and of course, it directly impacted our ability to fill those books and be efficient in the number of appointments that we could take in a given day. And now, just like that, the software can figure that out for us.
CIO
The process with Zenoti has been very successful, and it was a seamless implementation. Zenoti has helped Massage Green Spa achieve new efficiencies and marketing capabilities for our franchisees and guests. Since our time with Zenoti, they have continued to provide product enhancements and new features to help our overall operations.
President & COO
