Problem

Managing multiple locations efficiently, maintaining consistency in service quality and operations.

Solution

Zenoti's unified platform provides real-time monitoring, analytics, and streamlined operations across all OrangeTwist centers.

Products

Analytics dashboard

Digital forms

Appointment booking

Location
United States
Industry
Medspa
Sub-type
Weightloss

Orange Twist was founded three years ago by Clint Carnell and Dr. Grant Stevens, orange twist is a medical spa. We specialize in non-invasive medical aesthetics. We started with one center. We're now up to nine centers and three states. I think what really sets us apart is our facilities. I mean, that's our number one thing. A lot of our centers are walk retail locations, so you can walk in, you can have a treatment. You can go back out into the day and take over everything we do again, noninvasive.

So there's no downtime as we have about five six services that we do very, very well and we do them in a consistent manner. Probably our most popular is CoolScultping body contouring. We have a maintenance program, so it's a citrus club membership so people can become a member. The idea is to come in once a month, have a hydro facial and then it brings you in, brings a loyal client back as well as it helps the team get to know their clients.

We decided to move to Zenoti for the simple fact that it has a business platform dashboards way that our entire consistency for our company. So all centers are on one platform at any given time, I can go on and I can see exactly what we're doing in the Centers. I know what the schedule is. I know what my team is doing. I can also have all the analytics behind it so I can understand what's really happening in centers if I can't be there myself.

Analytics is probably the single most important thing for us as a leadership team. I know what my conversion rates are. I know what my average selling price is. I know what clients are coming in. How many are new versus repeat. I can understand what time of the day is busiest, so I understand scheduling of the team the other day. Time is money in our team. When they're with a client, I want them focused on the client.

I don't want them focused on the paperwork when it comes to digital forms, having client do it beforehand and the whole process of creating an appointment to coming into the center to when they leave, we want everything just to be an absolute flow. Now that we have a partner with somebody and that dashboard, as I said, we can really start looking at what works, what are the Centers that are working while the demographics.

I love the idea that we can change some things around. So we get what we need out of it. I think that Zenoti has really just kind of embraced orange twist and said, OK, I know that you've got this many centers. We want to help you get to where you're going and we want to make you more efficient as a business. And I think that we've accomplished that.

Zenoti success stories, straight from the source

Massage Heights anticipates doubling our size in the next several years, and it's really important for us to have a software platform that is scalable. Zenoti offers the most robust software to meet our growth needs. That's why we chose Zenoti over other vendors, and we've achieved a 58% growth in online bookings over a period of six months.

Shane Evans
Founder & President

Zenoti was a clear winner from a technology perspective. Previously, we had to do everything manually from a booking standpoint, and of course, it directly impacted our ability to fill those books and be efficient in the number of appointments that we could take in a given day. And now, just like that, the software can figure that out for us.

Jyoti Lynch
CIO

The process with Zenoti has been very successful, and it was a seamless implementation. Zenoti has helped Massage Green Spa achieve new efficiencies and marketing capabilities for our franchisees and guests. Since our time with Zenoti, they have continued to provide product enhancements and new features to help our overall operations.

Carlos Guzman
President & COO