The Zenoti Blog
Read updates, insights, and stories to explore how the company is shaping the future of beauty, wellness, and fitness.

Customer LoveProduct and Feature Updates
5 min readHow Verde Salon Group made VIP outreach personal and measurable
Verde Salon Group replaced their low-engagement Facebook VIP group with targeted email campaigns built in Zenoti. Using guest data segmentation and personalized messaging, VIP offer redemptions jumped from 2–3 to around 80 per offer. Here's how the Winnipeg-based salon did it.

Product and Feature UpdatesThought Leadership
8 min readPayroll day at a multi-location salon doesn't have to be a multi-day event

Product and Feature UpdatesThought Leadership
8 min readSalon chargebacks: Manual headaches vs. AI-driven efficiency

Product and Feature UpdatesThought Leadership
8 min readThe add-on your guest would have said yes to (if anyone had asked)

Customer LoveGrowth Diaries
Why Matt Maroone left music for the skincare industry

Customer Love
Zenoti-powered franchise Well Infused takes unique approach to holistic health

EventsInnergize
10 reasons Innergize will be your best career move yet: Q&A with Dawn Cassidy, VP of Marketing

Brand and NewsThought Leadership
Zenoti launches free content hub for beauty, wellness, and fitness businesses

TechnologyThought Leadership
Give your hair salon a glow-up: 5 strategies worth knowing

Customer LoveGrowth Diaries
5 entrepreneurial lessons from Arpit Goel, CEO of Berkowits Hair & Skin Clinic

CEO CornerThought Leadership
Belonging: The new standard for customer loyalty

Customer LoveGrowth Diaries
How to lead a franchise with head and heart: Lessons from Blo Blow Dry Bar CEO Vanessa Yakobson

Thought Leadership






