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BELLEVUE, Washington and MANCHESTER, England – June 4, 2024 - Zenoti, the leading technology provider for the beauty and wellness industry, today announced the appointment of Geraldine Fusciardi as Senior Vice President for Europe. Fusciardi, an industry veteran with 25-plus years of experience in high-growth technology companies, will lead the company’s expansion in Europe.
Fusciardi’s general management and commercial leadership expertise spans various territories, including Ireland, the UK, Europe, the USA, and Asia-Pacific. Her recent position as General Manager for Europe at e2open, a prominent US supply chain technology company, underscores her proficiency in scaling successful SaaS businesses internationally.
With a strong entrepreneurial mindset, Fusciardi has mentored over 150 small start-up businesses in Northern Ireland and the Republic of Ireland. Her reputation as a thought leader in innovative solutions and customer-centric strategies aligns with Zenoti's mission, promising a future where cutting-edge technology meets exceptional customer service.
“The addition of talented senior leaders like Geraldine signals our commitment to strengthening our Europe operations and aligning more closely with our customers’ local needs,” said Neal Singh, President and COO of Zenoti. “Geraldine’s extensive experience in mentoring and scaling successful SaaS businesses, and strong focus on customer success, will prove invaluable as we continue to expand our presence in Europe."
With global headquarters in Manchester, England, Zenoti has seen significant growth in the UK market in recent years. Fusciardi’s appointment, alongside the software leader’s recent expansion into France, marks a pivotal milestone for Zenoti in the move to further strengthen customer relationships across Europe.
“I’m thrilled to be part of Zenoti's growth journey,” said Fusciardi. “I understand the challenges involved in running a thriving SaaS business and look forward to collaborating with the team to build on their success, accelerate our growth across Europe, and better serve customers there."
As the company continues to expand its footprint across Europe, Fusciardi’s leadership will play a key role in establishing Zenoti as the only software needed by any business in beauty, wellness, or fitness.
With the industry’s most complete end-to-end, growth-focused software platform, Zenoti helps nearly 30,000 beauty, wellness, and fitness businesses across 50+ countries find their greatness. The choice of top salons, spas, medical spas, and fitness centers, Zenoti helps ambitious brands grow their business, elevate the guest experience, engage their talented staff, and work more efficiently than ever.
Business owners, managers, and staff use Zenoti to seamlessly run every aspect of their business, both online and in person. Zenoti provides a single solution that includes online appointment booking, POS, CRM, employee management and engagement, inventory management, built-in marketing programs, and more. Zenoti is also the force behind the industry’s premier live event, Innergize, which hosted more than 600 business leaders and innovators in 2023 and will be held in Las Vegas in 2024. For more about Zenoti, see zenoti.com.
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