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Smita Srivastava, Guest Contributor

Smita is a Senior Product Marketing Manager at Zenoti, focused on helping medspas understand and get real value from new technology. Over the past four years, she has worked closely with medspa owners and providers to bring clarity and purpose to Zenoti’s innovations. Today, she’s passionate about making the latest in tech — including AI — simple, useful, and impactful for every medspa.

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Latest from Smita Srivastava

Picture of a medspa owner leveraging gift card sales for marketing
Picture of a medspa owner leveraging gift card sales for marketing
How to leverage medspa gift card sales as a high-ROI marketing channel in 2026

Learn how to convert medspa gift card users into long-term clients with CRM marketing, memberships, BNPL, and treatment plans to boost year-round revenue.

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