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Barbershop
Everything barbershop owners and managers need to thrive and grow. Learn from shops just like yours, and from the experts at The Check-In and Zenoti.
August marketing ideas for barbershops: Key dates and campaign ideas
Are you looking for ways to freshen up your barbershop marketing for August? We have seasonal marketing campaign ideas for you!
Emily HolzerTop Articles and Resources
The conversation after the conversation: What call transcripts reveal about your salon or medspa
Phone calls were your salon or medspa's biggest blind spot. Here's what's changed
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The conversation after the conversation: What call transcripts reveal about your salon or medspa
57% of guests book by phone, but most owners have no idea what's being said. Here's what call transcripts reveal.
Cheryl Cole
Phone calls were your salon or medspa's biggest blind spot. Here's what's changed
37% of calls to salons and spas go unanswered, and most owners have no way of knowing. Here's what becomes visible when every call finally becomes a data point.
Cheryl Cole
2026 Survey: Beauty budget breakdown | How clients prioritize their wellness budget – and what it means for your business
We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.
Cheryl Cole
Salon, Spa & Medspa Industry Statistics 2024: 2023 Benchmark Data from 30,000+ Businesses
This report covers 2023 industry performance data, published by Zenoti in early 2024. It represents one of four annual benchmark reports in this series. For the most recent data, see the 2025 Benchmark Report . For year-on-year comparison of both years, use both pages together
Cheryl Cole
Infographic: The review line | Minimum ratings clients will accept in 2026
For salon, spa, and medspa owners, your star rating isn't just a score. It's the first filter clients use before they ever consider booking with you.
Cheryl Cole
Salon, Spa & Medspa Benchmarks 2025: Industry Data from 30,000+ Businesses
The 2025 Beauty and Wellness Benchmark Report. The data, insights, and growth trends defining the industry.
Cheryl Cole
Survival guide: What to do when your salon or medspa booking system goes down
A calm, revenue-smart game plan for salon and medspa owners who refuse to panic.
Cheryl Cole
Interactive checklist: Does your salon's online booking software pass the test?
Use our interactive checklist to test your salon's booking system. Discover if you're losing clients and revenue to friction in your booking experience.
Cheryl Cole
7 booking mistakes that cost salons money (even if you already offer online scheduling)
Even with salon online booking, small friction points can cost real revenue. Learn about the salon booking mistakes hurting ROI and how to fix them.
Danielle Pietersen