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Barbershop owner with full chairs
Barbershop14 min read

The ultimate April marketing guide for barbershops: Key dates and creative ideas

Fresh cuts, full books, and a chair worth coming back to — here's how to make April your barbershop's most intentional month yet.

Cheryl ColeCheryl Cole

Salon owner preparing her retail display for April marketing
Salon13 min read

The ultimate April marketing guide for salons: Key dates and creative ideas

Step into spring with April salon marketing ideas that connect with clients on a deeper level, fill your books, and confidently head into your busiest season yet.

Cheryl ColeCheryl Cole

Medspa owner preparing her retail display for April marketing
Medspa14 min read

The ultimate April marketing guide for medspas: Key dates and creative ideas

Make April your most intentional month yet with medspa marketing ideas that connect with clients on a deeper level, fill your treatment rooms, and carry your momentum from Q1 into a powerful spring.

Cheryl ColeCheryl Cole

Salon Software Comparison 2026: The 8 Best Platforms, Reviewed and Ranked
Salon12 min read

Salon Software Comparison 2026: The 8 Best Platforms, Reviewed and Ranked

We compare the top salon software platforms — features, pricing, pros and cons — so you can choose the right one for your salon.

Joydip GhoshJoydip Ghosh

Beauty Budget Breakdown: How Americans Prioritize Self-Care
Beauty and Wellness15 min read

2026 Survey: Beauty budget breakdown | How clients prioritize their wellness budget – and what it means for your business

We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.

Cheryl ColeCheryl Cole

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers
Salon and Spa2 min read

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers

Want to improve your salon or spa customer experience? Uncover data-driven insights from real clients and see what truly drives loyalty in our infographic.

Cheryl ColeCheryl Cole

The Check-In Newsletter - Feb 4, 2026: Marketing inspo to fill chairs all month long
The Check-In: Past Newsletters3 min read

The Check-In Newsletter - Feb 4, 2026: Marketing inspo to fill chairs all month long

Add a little love to your February operations with seasonal marketing ideas and timely resources that help your brand stand out.

Cheryl ColeCheryl Cole

Checklist: Perception vs. reality in salon inventory management
Salon2 min read

Checklist: Perception vs. reality in salon inventory management

Discover the gap between salon inventory management perception and reality, and explore the hidden data issues that quietly disrupt operations.

Cheryl ColeCheryl Cole

The Check-In Newsletter - Jan 7, 2026: Must-know marketing tips for 2026
The Check-In: Past Newsletters3 min read

The Check-In Newsletter - Jan 7, 2026: Must-know marketing tips for 2026

Start the year with momentum using data-driven marketing strategies designed for 2026 success.

Cheryl ColeCheryl Cole

The Q1 2026 beauty and wellness marketing calendar
Beauty and Wellness3 min read

The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Emily HolzerEmily Holzer