Recent in Loyalty Programs

The hidden reason your salon or spa isn’t fully booked (and the data that proves it)
Salon and Spa4 min read

The hidden reason your salon or spa isn’t fully booked (and the data that proves it)

Struggling with slow days? Explore the surprising data behind missed bookings and how smarter guest experiences keep your salon or spa fully booked.

Alyssa VenereAlyssa Venere

Survey reveals the 8 top client retention strategies for wellness brands in 2025
4 min read

Survey reveals the 8 top client retention strategies for wellness brands in 2025

New survey reveals the 8 proven ways to win clients back to your salon, spa or fitness brand — and keep them for good.

Cheryl ColeCheryl Cole

The psychology of loyalty: Why emotional connections keep clients coming back to salons and spas
17 min read

The psychology of loyalty: Why emotional connections keep clients coming back to salons and spas

Want to boost client loyalty in salons and spas? Discover the power of psychology to create emotional connections grounded in trust and personalized care.

Grace TrumpfellerGrace Trumpfeller

How digital loyalty programs drive retention for beauty and wellness brands in 2025
9 min read

How digital loyalty programs drive retention for beauty and wellness brands in 2025

Discover how digital loyalty programs in 2025 use apps, AI, and automation to boost retention and drive measurable revenue growth for beauty and wellness brands.

Rosie GreavesRosie Greaves

2025 Survey: Rewards or regrets? Unpacking the 2025 wellness loyalty gap
7 min read

2025 Survey: Rewards or regrets? Unpacking the 2025 wellness loyalty gap

We surveyed 1000 spa, medspa, salon and fitness providers and visitors to discover why loyal clients are leaving and how to win them back. Learn about client retention challenges facing wellness businesses in 2025.

Cheryl ColeCheryl Cole

The future of all-in-one software for massage therapy: How tech is transforming client experience and business growth
16 min read

The future of all-in-one software for massage therapy: How tech is transforming client experience and business growth

Boost bookings, streamline operations, and grow client loyalty with all-in-one solutions. Explore must-have features of the best massage therapy software.

Grace TrumpfellerGrace Trumpfeller

The ROI of client appreciation for beauty and wellness brands: Why celebrating loyalty builds revenue
9 min read

The ROI of client appreciation for beauty and wellness brands: Why celebrating loyalty builds revenue

Discover how client appreciation can drive revenue growth for salons, spas and wellness brands and learn strategies to foster stronger long-term relationships.

Rosie GreavesRosie Greaves

Delight and multiply: 7 ways to turn customer satisfaction into growth – from the experts
9 min read

Delight and multiply: 7 ways to turn customer satisfaction into growth – from the experts

Wellness leaders from Skin Clique and The DRIPBaR share the innovative strategies they’ve used to build loyalty and drive success.\n\n

Cheryl ColeCheryl Cole

Nail the experience, win the loyalty: Nail salon retention tactics that work 
8 min read

Nail the experience, win the loyalty: Nail salon retention tactics that work 

Learn how these nail salon loyalty strategies can turn your first-time clients into loyal regulars through personal touches and smart follow-ups.

Rosie GreavesRosie Greaves

Salon August marketing calendar: Key dates and campaign ideas
8 min read

Salon August marketing calendar: Key dates and campaign ideas

Find your salon's August marketing ideas, campaign inspiration, and key dates here from The Check-In free salon resource hub!

Emily HolzerEmily Holzer