42 results

BarbershopTrends and Tips

Barbershop owner with full chairs

April barbershop marketing guide 2026: Key dates and campaign ideas

Fresh cuts, full books, and a chair worth coming back to — here's how to make April your barbershop's most intentional month yet.

Cheryl ColeCheryl Cole

Two salon or medspa front desk staff members reviewing data together at a reception desk, one seated at a laptop and one standing with a tablet

The revenue decision that happens before the appointment book

The booking decision happens before anyone sits in the chair. Here's what smart salon, spa, and medspa owners are doing about the revenue they can't see.

Cheryl ColeCheryl Cole

Beauty Budget Breakdown: How Americans Prioritize Self-Care

Beauty budget breakdown 2026: How clients prioritize their wellness spending — and what it means for your business

We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.

Cheryl ColeCheryl Cole

infographic-minimum-star-ratings-clients-accept-2026

Infographic: The review line | Minimum ratings clients will accept in 2026

For salon, spa, and medspa owners, your star rating isn't just a score. It's the first filter clients use before they ever consider booking with you.

Cheryl ColeCheryl Cole

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers

Want to improve your salon or spa customer experience? Uncover data-driven insights from real clients and see what truly drives loyalty in our infographic.

Cheryl ColeCheryl Cole

February marketing guide for barbershops: Key dates and creative ideas

February marketing guide for barbershops: Key dates and creative ideas

Make the most of this short month with barbershop marketing ideas designed to keep your shop booked and buzzing.

Emily HolzerEmily Holzer

January marketing guide for barbershops: Key dates and creative ideas

January marketing guide for barbershops: Key dates and creative ideas

Start the year sharp with January barbershop marketing that inspires fresh cuts, clean fades, and new beginnings.

Emily HolzerEmily Holzer

The Q1 2026 beauty and wellness marketing calendar

The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Emily HolzerEmily Holzer

How salons and spas can win over Gen Z in 2026 — and why it matters more than ever

How salons and spas can win over Gen Z in 2026 — and why it matters more than ever

Find out what Gen Z wants from salons and spas in 2026. Explore data-driven insights to help boost appointments, sales, loyalty, and customer satisfaction.

Cheryl ColeCheryl Cole

November marketing guide for barbershops: Key dates and creative ideas

November marketing guide for barbershops: Key dates and creative ideas

Give your barbershop a seasonal edge with these November marketing ideas.

Emily HolzerEmily Holzer

Choose Your Business

Topics

Explore

Authors

Get your bi-weekly newsletter with industry tips, trends, and insights to grow your brand.

Subscribe Now