35 results

Beauty and WellnessTrends and Tips

Two salon or medspa front desk staff members reviewing data together at a reception desk, one seated at a laptop and one standing with a tablet

The revenue decision that happens before the appointment book

The booking decision happens before anyone sits in the chair. Here's what smart salon, spa, and medspa owners are doing about the revenue they can't see.

Cheryl ColeCheryl Cole

Salon software comparison 2026: The 8 best platforms, reviewed and ranked

Salon software comparison 2026: The 8 best platforms, reviewed and ranked

We compare the top salon software platforms — features, pricing, pros and cons — so you can choose the right one for your salon.

Joydip GhoshJoydip Ghosh

Beauty Budget Breakdown: How Americans Prioritize Self-Care

Beauty budget breakdown 2026: How clients prioritize their wellness spending — and what it means for your business

We surveyed 1,000 U.S. adults about beauty and wellness spending to reveal what clients prioritize, sacrifice, and how providers can adapt.

Cheryl ColeCheryl Cole

infographic-minimum-star-ratings-clients-accept-2026

Infographic: The review line | Minimum ratings clients will accept in 2026

For salon, spa, and medspa owners, your star rating isn't just a score. It's the first filter clients use before they ever consider booking with you.

Cheryl ColeCheryl Cole

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers

Infographic: What actually makes a great salon or spa experience in 2026, ranked by real customers

Want to improve your salon or spa customer experience? Uncover data-driven insights from real clients and see what truly drives loyalty in our infographic.

Cheryl ColeCheryl Cole

The Q1 2026 beauty and wellness marketing calendar

The Q1 2026 beauty and wellness marketing calendar

Start the year strong with a strategic marketing calendar that fills your books and builds momentum.

Emily HolzerEmily Holzer

How salons and spas can win over Gen Z in 2026 — and why it matters more than ever

How salons and spas can win over Gen Z in 2026 — and why it matters more than ever

Find out what Gen Z wants from salons and spas in 2026. Explore data-driven insights to help boost appointments, sales, loyalty, and customer satisfaction.

Cheryl ColeCheryl Cole

Why wellness brands are losing “loyal” clients — and how to win them back in 2026

Why wellness brands are losing “loyal” clients — and how to win them back in 2026

In 2025, 48% of wellness brands lost loyal clients. Discover data-backed strategies to rebuild client loyalty and retention in 2026.

Cheryl ColeCheryl Cole

Turning social media into a booking machine: Proven strategies for salons and wellness brands

Turning social media into a booking machine: Proven strategies for salons and wellness brands

Discover proven social media booking strategies to convert followers into clients. Learn how salons, spas, and wellness brands grow with direct booking tools.

Melanie FourieMelanie Fourie

2025 Survey data: 5 key salon and spa consumer trends shaping appointment management in 2026

2025 Survey data: 5 key salon and spa consumer trends shaping appointment management in 2026

Explore the booking and communication trends clients expect beauty and wellness businesses to follow in 2026, including key stats and actionable data. 

Gita ManiGita Mani

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