4 key salon consumer trends every business owner should know in 2025
Discover the top salon customer trends and key insights from the 2024 Salon and Spa Consumer Survey. Learn what clients want—and don’t want—in 2025 and beyond.
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All-in-one vs. piecemeal: Which software approach works best for wellness businesses?
Explore pros and cons of all-in-one vs. piecemeal software for wellness businesses. Compare costs, efficiency, and client experience to choose the right tools for growth.
“We don’t upsell”: Why that mindset is costing beauty and wellness businesses more than they think
Upselling clients might feel off-brand, but recommending services and products can be key to boosting revenue while helping clients thrive.
How AI receptionists are revolutionizing appointment management for wellness brands
Optimize your front desk with an AI virtual receptionist. Learn to enhance efficiency, eliminate missed calls, and elevate guest experiences instantly.
Where growth happens first: Why your front desk deserves a digital upgrade
Discover how digital front desk solutions can help salons and spas streamline operations, boosting growth and easing stress in your business.
Quick guide: 2025 U.S. tax changes for beauty and wellness businesses
Explore what you can expect from new tax laws at a glance.
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September marketing guide for salons: Key dates and creative ideas
Find the campaign ideas you need to launch cozy fall promotions.
9 ways to reduce staff turnover in salons and spas in 2025
Is staff turnover costing you? Use these retention strategies to keep your best providers and build a thriving team.
Delight and multiply: 7 ways to turn customer satisfaction into growth – from the experts
Wellness leaders from Skin Clique and The DRIPBaR share the innovative strategies they’ve used to build loyalty and drive success.
Nail salon gift card strategies that drive year-round sales
Sell gift cards for your beauty business year-round by making them part of your everyday marketing and guest experience. Here’s how.
Nail the experience, win the loyalty: Nail salon retention tactics that work
Learn how these nail salon loyalty strategies can turn your first-time clients into loyal regulars through personal touches and smart follow-ups.
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